Scott J. Manning, MBA is the founder of Dental Success Today and has spent nearly 20 years helping dentists build profitable, lifestyle-driven practices through systems, leadership, and strategic growth. Learn More
Last week, I challenged you to think differently about the conversations you have with your patients. I asked you to move beyond problem-based dentistry and become more intentional about possibility-based dentistry. I asked you to stop limiting your conversations to what is wrong and begin leading patients into what is possible.
Reverse engineering is the first domino: define the lifestyle, income, schedule, and dentistry you want, then build the practice backwards to deliver it.